Today’s typically overcrowded Inbox is a veritable battle zone of brands vying for the attention of subscribers who often spend just mere seconds deciding which emails to open, which to save for later, and which to delete without even opening. The role of the subject line is therefore crucial, because if it fails to capture the subscriber’s attention or allude effectively to unmissable content within, the email may never see the light of day no matter how great its content may be. Here are some examples of standout email subject lines.
GalleryFirebox: Worldwide First – Space Invaders Alien Lamp (Standout Subject Line)
Subject Lines
Sender: Firebox
Sent on: September 28, 2013
Subject Line: WORLDWIDE FIRST: Space Invaders Alien Lamp
Why it’s a standout subject …
GalleryEtsy: The Great Indoors (Standout Subject Line)
Subject Lines
Sender: Etsy
Sent on: February 8, 2014
Subject Line: The Great Indoors
Also:
You Have Bewitched Me (Sent on January …
GalleryThreadless: This email is bigger on the inside (Standout Subject Line)
Fashion, Subject Lines
Sender: Threadless
Sent on: November 23, 2013
Subject Line: This email is bigger on the inside.
GalleryThreadless: It’s a bird! It’s a plane! It’s… no, it’s a plane. (Standout Subject Line)
Fashion, Subject Lines
Sender: Threadless
Sent on: August 28, 2013
Subject Line: It’s a bird! It’s a plane! It’s… no, it’s a …
GalleryMoosejaw: Easiest $10 Ever (Standout Email)
Fashion, Standout Emails, Subject Lines
Sender: Moosejaw
Sent on: January 6, 2014
Subject Line: Easiest $10 Ever
Why it’s a standout email:
I’m a huge fan …
GalleryMoosejaw: We lied last time. THESE are the best Moosejaw jackets ever. (Standout Subject Line)
Fashion, Subject Lines
Sender: Moosejaw
Sent on: November 13, 2013
Subject Line: We lied last time. THESE are the best Moosejaw jackets …
GalleryAmerican Apparel: It’s National Men’s Day – We Support Your Package! (Standout Subject Line)
Fashion, Subject Lines
Sender: American Apparel
Sent on: November 19, 2013
Subject Line: It’s National Men’s Day – We Support Your Package! …
GalleryMadewell: Repeat outfit syndrome? We understand. (Standout Subject Line)
Fashion, Subject Lines
Sender: Madewell
Sent on: February 6, 2014
Subject Line: Repeat outfit syndrome? We understand.
GalleryMadewell: One date. Two outfits. Decisions, decisions. (Standout Subject Line)
Fashion, Subject Lines
Sender: Madewell
Sent on: February 2, 2014
Subject Line: One date. Two outfits. Decisions, decisions.
GalleryModCloth: Get a gift for a guy & learn 3 ways to wrap it (Standout Email)
Fashion, Standout Emails, Subject Lines
Sender: ModCloth
Sent on: November 11, 2013
Subject Line: Get a gift for a guy & learn 3 ways …
