A subscriber’s impression of a brand’s email program begins even before the first email is sent, at the point of subscription. That’s why it’s important to create a great user experience for subscribers even during sign-up, whether it’s a quick one-field (email address only) form, or a page designed to capture a few more details from subscribers in order to send them better-targeted emails. Here are some examples of great-looking and well thought-out newsletter signup pages.
Billabong (Newsletter Signup Inspiration)
Newsletter Signup Pages
Billabong newsletter signup promotion, circa December 2013.
Armani Exchange (Newsletter Signup Inspiration)
Newsletter Signup Pages
Armani Exchange newsletter signup promotion, circa December 2013.
Abercrombie & Fitch (Newsletter Signup Inspiration)
Newsletter Signup Pages
Abercrombie & Fitch newsletter signup promotion, circa December 2013.
American Apparel (Newsletter Signup Inspiration)
Newsletter Signup Pages
American Apparel newsletter signup promotion, circa December 2013.