A subscriber’s impression of a brand’s email program begins even before the first email is sent, at the point of subscription. That’s why it’s important to create a great user experience for subscribers even during sign-up, whether it’s a quick one-field (email address only) form, or a page designed to capture a few more details from subscribers in order to send them better-targeted emails. Here are some examples of great-looking and well thought-out newsletter signup pages.
Hungry Girl (Newsletter Signup Inspiration)
Newsletter Signup Pages
Screenshot of Hungry Girl’s signup page taken on July 25, 2013.
J.Crew (Newsletter Signup Inspiration)
Newsletter Signup Pages
Screenshot of J.Crew’s signup page taken on July 25, 2013.
Tory Burch (Newsletter Signup Inspiration)
Newsletter Signup Pages
Screenshot of Tory Burch signup page taken on August 2, 2013.
Michael Kors (Newsletter Signup Inspiration)
Newsletter Signup Pages
Screenshot of Michael Kors signup page taken on December 29, 2013.
Coach (Newsletter Signup Inspiration)
Newsletter Signup Pages
Screenshots of Coach’s signup page.
The first screenshot was taken on December 30, 2013 and second …
Swarovski (Newsletter Signup Inspiration)
Newsletter Signup Pages
Screenshots of Swarovski’s signup page.
The first screenshot was taken in December 2013 and second (earlier) …