With about half of all emails being opened on mobile devices, it’s never been more important for email marketers to adopt a “mobile-first” approach when creating their emails. Whether you use responsive email design or other best practices aimed at optimizing the email experience on a mobile device, the point is that it’s no longer OK for email marketers to just ignore mobile optimization considering the ongoing growth of the mobile email audience. This Inspiration Gallery category features standout examples of mobile-friendly emails. It’s a bit bare now but hopefully not for long…
Teavana: Free 8 oz Tea Tin (Mobile Design)
Mobile Standouts
Sender: Teavana (acquired by Starbucks in 2012 and closed down in 2018)
Sent on: July …
InVision: Design resources we couldn’t live without (Standout Email – Copywriting)
Mobile Standouts, Standout Emails - Copywriting
Sender: InVision
Sent on: July 19, 2016
Subject Line: Design resources we couldn’t live without
There are few …
Litmus: The infographic guide to responsive email design (Standout Email)
Mobile Standouts, Standout Emails
Sender: Litmus
Sent on: September 11, 2013
Subject Line: The infographic guide to responsive email design
Why it’s …