- All
- Newsletter Signup Pages
- Subject Lines
- Shoes
- Fashion
- Sale Emails
- Children and Babies
- Standout Emails
- Mobile Standouts
- Cosmetics
- Animated GIFs
- Lingerie
- Gmail "Move Me" Campaigns
- Welcome Emails
Armani Exchange (Newsletter Signup Inspiration)
December 30, 2013 | Newsletter Signup Pages
Abercrombie & Fitch (Newsletter Signup Inspiration)
December 30, 2013 | Newsletter Signup Pages
Nine West: Smoking Haute (Standout Subject Line)
December 29, 2013 | Shoes, Subject Lines
Sender: Nine West
Sent on: August 26, 2013
Subject Line: Smoking Haute
Nine West: Let’s get to the pointy (Standout Subject Line)
December 29, 2013 | Shoes, Subject Lines
Sender: Nine West
Sent on: August 20, 2013
Subject Line: Let’s get to the pointy
Nine West: Luxe Be a Lady (Standout Subject Line)
December 29, 2013 | Shoes, Subject Lines
Sender: Nine West
Sent on: August 1, 2013
Subject Line: Luxe Be a Lady!

Madewell: The leather jacket to end all leather jackets (Standout Subject Line)
Subject Lines
Madewell: The leather jacket to end all leather jackets (Standout Subject Line)
December 29, 2013 | Subject Lines
Sender: Madewell
Sent on: September 27, 2013
Subject Line: The leather jacket to end all leather jackets (+ an …
Madewell: Tomboy meets girl (Standout Subject Line)
December 29, 2013 | Subject Lines
Sender: Madewell
Sent on: September 8, 2013
Subject Line: Tomboy meets girl (+ our shoe sale ends tomorrow)

Madewell: Obsessed with finding the perfect jeans? Us too (Standout Subject Line)
Fashion, Subject Lines
Madewell: Obsessed with finding the perfect jeans? Us too (Standout Subject Line)
December 29, 2013 | Fashion, Subject Lines
Sender: Madewell
Sent on: August 28, 2013
Subject Line: Obsessed with finding the perfect jeans? Us too.
LOFT: BLACK + BLUE (be a rule breaker) – Standout Subject Line
December 29, 2013 | Subject Lines
Sender: LOFT
Sent on: August 26, 2013
Subject Line: BLACK + BLUE (be a rule breaker)
LOFT: Sharpen your PENCIL (skirt) – Standout Subject Line
December 29, 2013 | Subject Lines
Sender: LOFT
Sent on: August 14, 2013
Subject Line: Sharpen your PENCIL (skirt)
Etsy: Wish You Were Beer (Standout Subject Line)
December 29, 2013 | Subject Lines
Sender: Etsy
Sent on: September 23, 2013
Subject Line: Wish You Were Beer
This Etsy newsletter coincided with …
Threadless: The dog did it. Oops! (Standout Sale Email)
December 28, 2013 | Fashion, Sale Emails
Sender: Threadless
Sent on: December 3, 2013
Subject Line: The dog did it. (oops!)

Threadless: A bird, a ninja, and a cat walk into a $15 tee sale (Standout Sale Email)
Sale Emails
Threadless: A bird, a ninja, and a cat walk into a $15 tee sale (Standout Sale Email)
December 28, 2013 | Sale Emails
Sender: Threadless
Sent on: September 4, 2013
Subject Line: A bird, a ninja, and a cat walk into a …
Threadless: This sale is undead for 9 more hours (Standout Sale Email)
December 28, 2013 | Sale Emails
Sender: Threadless
Sent on: October 24, 2013
Subject Line: This sale is undead for 9 more hours. …
Uncommon Goods: No Sale Required (Standout Sale Email)
December 28, 2013 | Sale Emails
Sender: Uncommon Goods
Sent on: December 2, 2013
Subject Line: No Sale Required

Urban Outfitters: You guys shopped so hard the internet exploded (Standout Sale Email)
Sale Emails
Urban Outfitters: You guys shopped so hard the internet exploded (Standout Sale Email)
December 28, 2013 | Sale Emails
Sender: Urban Outfitters
Send on: December 4, 2013
Subject Line: FINAL HOURS: You guys shopped so hard …

Rue La La: Not to be dramatic, but this is your last chance (Standout Sale Email)
Sale Emails
Rue La La: Not to be dramatic, but this is your last chance (Standout Sale Email)
December 28, 2013 | Sale Emails
Sender: Rue La La
Sent on: October 1, 2013
Subject Line: Not to be dramatic, but this …
Nine West: Something for me, myself and I (Standout Sale Email)
December 28, 2013 | Sale Emails
Sender: Nine West
Sent on: September 25, 2013
Subject Line: Something for me, myself and I
Madewell: Shoes. On sale. Need we say more? (Standout Sale Email)
December 28, 2013 | Sale Emails
Sender: Madewell
Sent on: September 7, 2013
Subject Line: Shoes. On sale. Need we say more?
LOFT: MYSTERY flash sale! What will you SAVE? (Standout Sale Email)
December 28, 2013 | Sale Emails
Sender: LOFT
Sent on: October 1, 2013
Subject Line: MYSTERY flash sale! What will you SAVE?
LOFT: Going once, going twice (Standout Sale Email)
December 28, 2013 | Sale Emails
Sender: LOFT
Sent on: September 28, 2013
Subject Line: Going once, going twice…
LOFT: Clear your schedule tomorrow (Standout Sale Email)
December 28, 2013 | Sale Emails
Sender: LOFT
Sent on: September 7, 2013
Subject Line: Clear your schedule tomorrow!

Gap Kids: ALMOST NEVER on sale favorites ARE ON SALE (Standout Sale Email)
Children and Babies, Sale Emails
Gap Kids: ALMOST NEVER on sale favorites ARE ON SALE (Standout Sale Email)
December 28, 2013 | Children and Babies, Sale Emails
Sender: Gap Kids
Sent on: September 7, 2013
Subject Line: Yay! ALMOST NEVER on sale favorites ARE …
Firebox: A Fiver off Five Products (Standout Sale Email)
December 28, 2013 | Sale Emails
Sender: Firebox
Sent on: August 29, 2013
Subject Line: A Fiver off Five Products…

David Jones: Introducing new lower prices on Spanx hosiery (Standout Sale Email)
Sale Emails
David Jones: Introducing new lower prices on Spanx hosiery (Standout Sale Email)
December 28, 2013 | Sale Emails
Sender: David Jones
Sent on: August 31, 2013
Subject Line: Introducing new lower prices on Spanx hosiery
Bonds: A sweet, sweet sale (Standout Sale Email)
December 28, 2013 | Sale Emails
Sender: Bonds
Sent on: October 1, 2013
Subject Line: A sweet, sweet sale
Banana Republic: Secret savings a click away (Standout Sale Email)
December 28, 2013 | Sale Emails
Sender: Banana Republic
Sent on: October 7, 2013
Subject Line: Secret savings…a click away.

Banana Republic: The more you shop, the more you save (Standout Sale Email)
Sale Emails
Banana Republic: The more you shop, the more you save (Standout Sale Email)
December 28, 2013 | Sale Emails
Sender: Banana Republic
Sent on: September 26, 2013
Subject Line: The more you shop, the more you save!

Banana Republic: 35 great years – you deserve a gift (Standout Sale Email)
Sale Emails
Banana Republic: 35 great years – you deserve a gift (Standout Sale Email)
December 28, 2013 | Sale Emails
Sender: Banana Republic
Sent on: September 5, 2013
Subject Line: 35 great years – you deserve a …

Banana Republic: 40% off for you, and only you (Standout Sale Email)
Sale Emails, Subject Lines
Banana Republic: 40% off for you, and only you (Standout Sale Email)
December 23, 2013 | Sale Emails, Subject Lines
Sender: Banana Republic
Sent on: September 4, 2013 & October 9, 2013
Subject Line: 40% off for …

Piperlime: Jessica Alba is our new guest editor! (Standout Email)
Fashion, Standout Emails
Piperlime: Jessica Alba is our new guest editor! (Standout Email)
December 20, 2013 | Fashion, Standout Emails
Sender: Piperlime
Sent on: September 4, 2013
Subject Line: Jessica Alba is our new guest editor!
Why it’s …
Paul Mitchell: Meet a Member of Our Team (Standout Email)
December 20, 2013 | Standout Emails
Sender:Paul Mitchell
Subject Line:
Meet a Member of the Paul Mitchell Team (Sent on September 28, 2013)
Meet …

Litmus: The infographic guide to responsive email design (Standout Email)
Mobile Standouts, Standout Emails
Litmus: The infographic guide to responsive email design (Standout Email)
December 20, 2013 | Mobile Standouts, Standout Emails
Sender: Litmus
Sent on: September 11, 2013
Subject Line: The infographic guide to responsive email design
Why it’s …
ModCloth: Meet our own brand new line (Standout Email)
December 20, 2013 | Fashion, Standout Emails
Sender: ModCloth
Sent on: October 17, 2013
Subject Line: Meet our own brand new line.
Why it’s a standout email:
ModCloth.com …

ModCloth: A few tidbits on sizing and fit (Standout Email)
Fashion, Standout Emails
ModCloth: A few tidbits on sizing and fit (Standout Email)
December 20, 2013 | Fashion, Standout Emails
Sender: ModCloth
Sent on: August 28, 2013
Subject Line: A few tidbits on sizing & fit.
Why it’s …
MAC Illustrated (Standout Email)
December 20, 2013 | Cosmetics, Standout Emails
Sender: MAC
Sent on: September 26, 2013
Subject Line: M·A·C Illustrated – Drawn to Creative Expression, Exclusively …

LOFT: Introducing the best-fitting pants EVER (Standout Email)
Fashion, Standout Emails
LOFT: Introducing the best-fitting pants EVER (Standout Email)
December 20, 2013 | Fashion, Standout Emails
Sender: LOFT
Sent on: September 4, 2013
Subject Line: Introducing the best-fitting pants EVER
Why it’s a standout …

Living Proof: The surprising secret to healthy hair (Standout Email)
Standout Emails
Living Proof: The surprising secret to healthy hair (Standout Email)
December 20, 2013 | Standout Emails
Sender: Living Proof
Sent on: October 22, 2013
Subject Line: The surprising secret to healthy hair
Why it’s …

Kate Spade: Something Old, Something New (Standout Email)
Animated GIFs, Standout Emails
Kate Spade: Something Old, Something New (Standout Email)
December 20, 2013 | Animated GIFs, Standout Emails
Sender: Kate Spade
Sent on: September 3, 2013
Subject Line: something old, something new…
Why it’s a standout email:
The …
Jeanswest: Our fave, the Boyfriend Jeans (Standout Email)
December 20, 2013 | Fashion, Standout Emails
Sender: Jeanswest
Sent on: October 7, 2013
Subject Line: Noya, check out our fave fashion trend: Boyfriend …
Jawbone: Introducing DataArt (Standout Email)
December 20, 2013 | Standout Emails
Sender: Jawbone
Sent on: October 24, 2013
Subject Line: Introducing DataArt, Powered by UP
Why it’s a standout …

Janie and Jack: We’re hiring for the holidays (Standout Email)
Children and Babies, Standout Emails
Janie and Jack: We’re hiring for the holidays (Standout Email)
December 20, 2013 | Children and Babies, Standout Emails
Sender: Janie and Jack
Sent on: October 24, 2013
Subject Line: We’re hiring for the holidays
Why it’s …

Janie and Jack: Come Read With Us (Standout Email)
Children and Babies, Standout Emails
Janie and Jack: Come Read With Us (Standout Email)
December 20, 2013 | Children and Babies, Standout Emails
Sender: Janie and Jack
Sent on: October 1, 2013
Subject Line: Thursday Only – Come Read With …
Crocs: Happy Croctober (Standout Email)
December 20, 2013 | Shoes, Standout Emails
Sender: Crocs
Sent on: October 1, 2013
Subject Line: Happy Croctober: FREE SHIPPING is just the start!
Why …

Brooks Brothers: A Look Inside Our Suit Jacket (Standout Email)
Fashion, Standout Emails
Brooks Brothers: A Look Inside Our Suit Jacket (Standout Email)
December 20, 2013 | Fashion, Standout Emails
Sender: Brooks Brothers
Sent on: August 29, 2013
Subject Line: A Look Inside Our Suit Jacket
Why it’s …

Brooks Brothers: How to Tie a Tie (Standout Email)
Animated GIFs, Fashion, Standout Emails
Brooks Brothers: How to Tie a Tie (Standout Email)
December 20, 2013 | Animated GIFs, Fashion, Standout Emails
Sender: Brooks Brothers
Sent on: August 28, 2013
Subject Line: How to Tie a Tie
Why it’s a …
Bonefish Grill: Mindblowing Burger (Standout Email)
December 20, 2013 | Standout Emails
Sender: Bonefish Grill
Sent on: September 25, 2013
Subject Line: THIS burger is only $9.9? Mind. Blown.
Why …

Bonds: Which undies are you? (Standout Email)
Fashion, Lingerie, Standout Emails, Subject Lines
Bonds: Which undies are you? (Standout Email)
December 20, 2013 | Fashion, Lingerie, Standout Emails, Subject Lines
Sender: Bonds
Sent on: September 3, 2013
Subject Line: Which undies are you?
Why it’s a standout email:
For …

Billabong: Californian Camper Van Adventures (Standout Email)
Fashion, Standout Emails
Billabong: Californian Camper Van Adventures (Standout Email)
December 20, 2013 | Fashion, Standout Emails
Sender: Billabong (Men’s)
Sent on: September 30, 2013
Subject Line: Californian Camper Van Adventures? Yeah Dude
Why it’s …
Banana Republic: It’s a thrill to be 35! (Standout Email)
December 18, 2013 | Standout Emails
Sender: Banana Republic
Sent on: September 8, 2013
Subject Line: It’s a thrill to be 35!
Why it’s …
Aerie Supports Bright Pink (Standout Email)
December 16, 2013 | Fashion, Lingerie, Standout Emails
Sender: Aerie
Sent on: September 30, 2013 & October 1, 2013
Subject Line: “Join Us On Twitter …
Etsy: Prints Charming (Standout Subject Line)
December 14, 2013 | Subject Lines
Sender: Etsy
Sent on: September 9, 2013
Subject Line: Prints Charming
Why it’s a standout subject line:
Etsy is “a marketplace …
Etsy: You’ve Got Great Taste (Standout Subject Line)
December 14, 2013 | Subject Lines
Sender: Etsy
Sent on: August 27, 2013
Subject Line: You’ve Got Great Taste
Why it’s a standout subject …
Dean & Deluca: Begging to be Bitten (Standout Subject Line)
December 14, 2013 | Subject Lines
Sender: Dean & Deluca
Sent on: October 17, 2013
Subject Line: Begging to be Bitten.
Why it’s a …

Bonefish Grill: What could be better than Lobster & Steak? (Standout Subject Line)
Subject Lines
Bonefish Grill: What could be better than Lobster & Steak? (Standout Subject Line)
December 14, 2013 | Subject Lines
Sender: Bonefish Grill
Sent on: September 5, 2013
Subject Line: What could be better than Lobster & Steak?
Why …

Billabong Women: Laneway – A Must Have Denim for Summer (Standout Subject Line)
Subject Lines
Billabong Women: Laneway – A Must Have Denim for Summer (Standout Subject Line)
December 14, 2013 | Subject Lines
Sender: Billabong Women
Sent on: September 1, 2013
Subject Line: Laneway – A Must Have Denim for Summer.
Why it’s a …
Banana Republic: The beloved Gemma (Standout Subject Line)
December 14, 2013 | Subject Lines
Sender: Banana Republic
Sent on: September 27, 2013
Subject Line: The beloved Gemma, in new shades to adore!
Why it’s …

Banana Republic: It pays to be a morning person (Standout Subject Line)
Sale Emails, Subject Lines
Banana Republic: It pays to be a morning person (Standout Subject Line)
December 14, 2013 | Sale Emails, Subject Lines
Sender: Banana Republic
Sent on: August 2, 2013
Subject Line: It pays to be a morning person.
Why it’s a …
American Apparel: Strictly Stripes (Standout Subject Line)
December 14, 2013 | Subject Lines
Sender: American Apparel
Sent on: September 15, 2013
Subject Line: ===STRICTLY STRIPES===
Why it’s a standout subject line:
There are a …

UGG Australia: Rocker-Chic Studs (Newsletter featuring Animated GIF)
Animated GIFs, Shoes
UGG Australia: Rocker-Chic Studs (Newsletter featuring Animated GIF)
December 12, 2013 | Animated GIFs, Shoes
This UGG Australia newsletter sent on August 27, 2013 with the subject line “Moto-inspired …
Tory Burch: The Perfect Pair (Newsletter featuring Animated GIF)
December 12, 2013 | Animated GIFs
Why show just one set of a matching handbag and wallet when you can …

Threadless: It’s a Threadventure! (Newsletter featuring Animated GIF)
Animated GIFs
Threadless: It’s a Threadventure! (Newsletter featuring Animated GIF)
December 12, 2013 | Animated GIFs
If you’re familiar with the Threadless brand, you’d know that it’s kind of quirky …
Sportsgirl: Back to Basics (Newsletter featuring Animated GIF)
December 12, 2013 | Animated GIFs
In this newsletter sent on September 27, 2013 with the subject line “Back to …
Smiggle: ‘Wheely’ Fun (Newsletter featuring Animated GIF)
December 12, 2013 | Animated GIFs
This Smiggle newsletter sent on October 1, 2013 with the subject line “‘wheely’ fun …
Sambag: 1 Dress – 5 Ways (Newsletter featuring Animated GIF)
December 12, 2013 | Animated GIFs
This Sambag newsletter sent on October 2, 2013 with the subject line “1 Dress …
Sephora: Our new app (Newsletter featuring Animated GIF)
December 12, 2013 | Animated GIFs
This Sephora newsletter sent on September 25, 2013 with the subject line “3 big …

Kate Spade: Seize the Day, and Night (Newsletter featuring Animated GIF)
Animated GIFs
Kate Spade: Seize the Day, and Night (Newsletter featuring Animated GIF)
December 11, 2013 | Animated GIFs
This Kate Spade newsletter sent on August 15, 2013 with the subject line “one …
Kate Spade: Our Girl Joanie (Newsletter featuring Animated GIF)
December 11, 2013 | Animated GIFs
Thie Kate Spade newsletter sent on July 25, 2013 with the subject line “say …
Hot Rum Cow: The Sherry Issue (Newsletter featuring Animated GIF)
December 11, 2013 | Animated GIFs
Hot Rum Cow is “an independent magazine for people who are fascinated by great …
GAP: Back to Blue (Newsletter featuring Animated GIF)
December 11, 2013 | Animated GIFs
This GAP newsletter was sent on August 1, 2013 with the subject line “Back …

David Jones: Win 10 bags in 10 days (Newsletter featuring Animated GIF)
Animated GIFs
David Jones: Win 10 bags in 10 days (Newsletter featuring Animated GIF)
December 11, 2013 | Animated GIFs
The subject line of this David Jones newsletter is “What’s in your bag Montana …
Crocs: Step this way (Newsletter featuring Animated GIF)
December 11, 2013 | Animated GIFs, Shoes
There are many creative ways to display product shots beyond just plonking them on …

Bed Bath & Beyond: Wanna roll with us? (Newsletter featuring Animated GIF)
Animated GIFs
Bed Bath & Beyond: Wanna roll with us? (Newsletter featuring Animated GIF)
December 11, 2013 | Animated GIFs
Bed Bath & Beyond Newsletters typically promote a bunch of products around a particular …
American Apparel: Halloween 2013 (Newsletter featuring Animated GIF)
December 11, 2013 | Animated GIFs
This newsletter (Subject Line “Halloween 2013: American Apparel’s Famous Costume Lookbook”) encouraged subscribers to …

American Apparel: Leggings To Love (Newsletter featuring Animated GIF)
Animated GIFs
American Apparel: Leggings To Love (Newsletter featuring Animated GIF)
December 11, 2013 | Animated GIFs
Who wouldn’t want their kids having as much fun in leggings as the kids …
Christian Dior (Newsletter Signup Inspiration)
December 10, 2013 | Newsletter Signup Pages
American Apparel (Newsletter Signup Inspiration)
December 10, 2013 | Newsletter Signup Pages
UGG Australia Welcome Email
December 7, 2013 | Welcome Emails
Sender: UGG Australia
Sent on: July 20, 2013
Subject Line: Welcome to UGG® Australia